This policy describes how LCS collects, uses, shares, and secures information on our owned and operated websites, mobile applications and other properties. Although you should read through the entire policy for complete information, the following provides a summary of some of the most important aspects of our privacy practices: We use your personal information to provide you with products, services, and information. We may share your personal information with third parties in some situations, such as if you decide to communicate with a company that advertises through our application. We are committed to working with you to reach the right balance of what information we collect, use, and share, by providing you with ways to control information that we collect, through our opt-out mechanisms. We take reasonable measures to secure your sensitive personal information, but we cannot promise, and you should not expect, that your sensitive personal information will remain secure in all circumstances.
When we use the term "information" we are referring to both personal information and non-personal information that we collect about you. "Personal information" refers to information that personally identifies you, or can reasonably be linked to you by us. Personal information can either be "sensitive" or "non-sensitive". "Sensitive personal information" refers to information that is generally considered confidential such as your financial account number, billing information, social security number, and precise location. "Non-sensitive personal information" refers to information that is generally not considered confidential such as your name, date of birth, mail or email address, telephone number, friends' name or email address if you choose to refer them to us, general geographic information (e.g., your city or state), account preferences, and business information. "Non-personal information" refers to information that does not specifically identify you.
Our primary purpose in collecting information about you is to provide you with products, services, information, and advertisements that match your interests and preferences. For example, we may use this information to fulfill your order, respond to your inquiries, administer your account, send marketing, assess your needs and interests in order to better tailor offers and/or advertising, improve our website and marketing, conduct research, display content based upon your interests, allow you to search information on our site, and/or list you in our search and directory services.
We collect information from you by asking that you provide it to us on-line, through a mobile application or via other means by which we communicate with you. This may include, for example, your name, address, email address or telephone number. We may also collect information from you automatically. For instance, we, like many websites and applications, automatically collect information including the computer you use, the type of browser and operating system that you use, the Web Pages you view, the time and duration of your visits, the search queries that you enter, and how you interact with advertising.
If your browser is set to reject cookies or you manually delete cookies, you may have trouble accessing and using some of the pages and features that are currently on our website, or that we may put on our website in the future. We do not operate the cookies or tracking technology used by our third party service providers. "Unique Identifiers" are unique strings of characters that are used to identify you, your computer, or your mobile device. Such identifiers may be preset on your computer or mobile device. We may use unique identifiers to recognize you when you visit our sites or use our mobile applications.
"Local Shared Objects," "LSO's," or "Flash Cookies" are data files similar to cookies, except that they can store more complex data. These are used to remember settings, preferences, and usage, particularly for video, interactive gaming, and other similar services. Cookie management tools provided by your browser will not remove them. To learn how to manage privacy and storage settings for LSO's or Flash Cookies click here. "Telephone Caller ID" refers to information automatically transmitted about you when you call someone. If you call a telephone number that we have provided to you, your caller ID may be recorded.
Most telephone providers will, upon request, block your caller ID. Such services may not always be effective if you choose to call a pay-per-call (900) or toll-free number. "Web beacons" or "clear pixels" are small graphic images on a Web page or in an e-mail that can be used for such things as recording the pages and advertisements clicked on by users, or tracking the performance of e-mail marketing campaigns. "A "web server log" is a record of activity created by the computer that delivers the Web Pages you request to your browser.
For example, a web server log may record the search term you entered or the link you clicked to bring you the webpage. The Web server log also may record information about your browser, such as your IP address and the cookies set on your browser by the server. A "widget" is a small program or application that can be embedded in a web page. Widgets can provide real-time information, such as stock quotes or weather reports, or other functionality, such as the "Share this" button. Widgets are often provided by a third party, and may allow that third party to collect data about users viewing that page. We also use Social Media Features such as the Facebook Like button.
These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. You can log in to our site using "sign-in services" such as Facebook Connect or an Open ID provider. These services will authenticate your identity and provide you the option to share certain personal information with us, such as your name and email address to pre-populate our sign up form, or to post information to your account. "Geo-location technologies" refers to technologies that permit us to determine your location.
We may ask you to manually provide precise location information on our website, or to enable your mobile device to send us precise location information. We may also automatically use information from your web server or computer to determine general location information, such as the city in which you live. In addition to information that we collect from you, we may collect information about you from third parties for purposes such as ad targeting, optimization and reporting.
We take our commitment to securing personal information in our possession seriously. When you provide your credit card number or a social security number we protect your information during transmission and storage through the use of encryption. For other types of information, we use reasonable measures to help prevent the information from becoming disclosed to individuals who are not described in this policy. It is important for you to protect against unauthorized access to your password and to your computer. No security measures are perfect and we cannot promise that the information about you will remain secure in all circumstances.
We provide you with the following information management choices: Individual Directory Listings. If you do not wish to be listed on LCS contact us here. Revising Your Information. If your personal information changes, or if you no longer desire our services, you may correct, update, or delete information about you, or ask that it be removed from public forums such as directories, blogs, or testimonials by logging in and viewing your user profile (e.g., the "Login:). We attempt to respond to your requests within 30 days. In some cases, we may not be able to remove your personal information, in which case we will let you know if we are unable to do so and why.